Design involves problem solving and creativity.

In theory, the plan should anticipate and compensate for potential problems in the execution process.

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Adaptive Design

The field is considered a subset of visual communication and communication design, but sometimes the term "graphic design" is used interchangeably with these due to overlapping skills involved.
Graphic designers use various methods to create and combine words, symbols, and images to create a visual representation of ideas and messages.
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Web Apps

A web application or web app is any application software that runs in a web browser or is created in a browser-supported programming language (such as the combination of JavaScript, HTML and CSS) and relies on a common web browser to render the application.
Web applications are popular due to the ubiquity of web browsers.
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Lead generation

In marketing, lead generation is the generation of consumer interest or inquiry into products or services of a business.
Leads can be generated for purposes such as list building, e-newsletter list acquisition or for sales leads. The methods for generating leads typically fall under the umbrella of advertising, but may also include non-paid or paid sources.
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